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Game Business - Mobile App Startup

Top 3 Crucial Mistakes To Avoid As a Mobile App Startup

Top 3 Crucial Mistakes To Avoid As a Mobile App Startup

Are you on your way of making an awesome mobile app that everyone is going to use? Well we congratulate you for your hard work! You and your development team invested a lot of time into making a cool app that’s going to be used by a lot of people. But before it’s used by a lot of people, we must warn you that there are mistakes you can make as a mobile app startup. You’re probably already aware of many mistakes, but we’re going to list the most important ones.  

Always have in mind that not every aspect of your mobile app startup is going to be perfect and that you’re going to encounter problems. Either if they’re app bugs, crashes, bad reviews on the app store, you need to be prepared for it.

So without further ado, let’s learn some mistakes you should definitely avoid.

Not Thinking About Your Competition

According to Statista, there are about 8 million apps in the Google Play store, 2.2 million in the Apple App Store, 669K in the Windows Store, and 600K in the Amazon Appstore. We definitely don’t want to discourage you with these numbers, but you need to know in what market you’re getting yourself into.

Let’s say you’ve developed a car racing mobile game. That’s awesome! But there are thousands of other car racing games too. How will you compare your game to your competition? What are you going to learn from their game? How is your game going to stand out? What steps are necessary for the majority of users to download your game? These are all the things you need answers for before you launch your game.

We’re not going to tell you what you need to do, but we can give you some tips that you can use in the future. Take a look at your personal preferences. What do you consider fun, exciting and cool? Make a mobile game or an app that is close to you. If it’s going to make your life better, your users will have a better life playing your game too. If you liked puzzles since you were a kid and you have a strong passion for them, make puzzle games. If you like adventure games and you’re an expert at programming, make a game inspired by Indiana Jones.

Game Business - Mobile App Startup

Source: iPleaders Blog

Don’t Let Crashes Ruin Your Work

According to apmdigest, when an Android mobile app has an average daily crash rate of 0.25 percent crashes per day, Android users are enormously tolerant. As the daily crash rate doubles to 0.5 per day, well over a third of Android users will still not abandon the app.

We’re mentioning this because your programming needs to be on point. Everyone experiences crashes on a daily basis with several apps or games. But they can’t happen to often, otherwise your users will leave pretty quick. Be able to learn a single programming language and be a professional at using it.

Game Business - Mobile App Startup

Source: The App Entrepreneur

Lack Of Beta Testers

Your app might be a complete flop and you need to face reality before you publish it. Imagine the disappointment level if you published your game and no one would like it. To prevent this, find beta testers that will give you honest opinions. By testing your game before publishing, you’re adding value to your app. If you don’t know where to find beta testers, we got you covered.

Game Business - Mobile App Startup

Source: startups

Being a Mobile App Startup Isn’t Easy


We’re going to cover many more similar topics like this one. We’re just starting and getting warmed up for more detailed content that’s about to come. If you’re interested, join our Facebook group so you can get that content first!

About The Author

Hi there, I'm Chris and I'm the editor-in-chief of Over the past 5 years, I've been perfecting my craft in mobile marketing & online media. My other passions are music, guitars, FPS games & tennis. At we're covering all you need to know about mobile game business!


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    January 12, 2019

    Greetings! Very helpful advice within this post!
    It’s the little changes which will make the greatest changes.
    Thanks for sharing!

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